Ajaita is the Founder/CEO of Frontier Markets, a social business that has built access to over 250,000 clean energy solutions in rural India with a focus on market building, customer-centric design thinking, and building a network of 3000 farmer and 2000 rural women entrepreneurs. Ajaita has 11 years of work in microfinance and clean energy distribution. She has been a Clinton Service Corp, Echoing Green, and Cordes Fellow. Has been awarded many accolades including Forbes, Business Week, CNBC, and Microfinance’s 30 under 30 Social Entrepreneur and Women Entrepreneur of the Year. She has also won awards through Nasscom, National Women’s Enclaves, Loreal Women of Worth. She actively speaks at national and international forum including TEDx, US Green Business Council, Universities, and global forums. Ajaita serves on the board of Frontier Innovations Foundation, a non-profit focused on last-mile distribution support for clean energy companies globally. She is also an advisor to the NGO, RISE, Rural Innovations for Social Enterprise promoting women enterprise, financial inclusion, and energy access in India. Ajaita Shah holds her B.A. in International Relations from Tufts University.